Super 8 Interactive Trailer

Yesterday saw the release of Valve’s video game Portal 2 which featured something inside that shocked everyone, an interactive trailer for J.J. Abrams Super 8. I think this is marketing at its best, what a great way to get gamers interested in your film.

The great thing, is that you experience the trailer as if you was playing a game. So if you have recently purchased Portal 2 for the PC or MAC, just head to the “extras” section and click “Super 8″ or type “”map e1912″ in the console at the main  menu and hit “enter”.

Anyway you can check out the trailer below.

Synopsis: “In the summer of 1979, a group of friends in a small Ohio town witness a catastrophic train crash while making a super 8 movie and soon suspect that it was not an accident. Shortly after, unusual disappearances and inexplicable events begin to take place in town, and the local Deputy tries to uncover the truth – something more terrifying than any of them could have imagined.”

Super 8 is directed by J.J. Abrams, produced by Steven Spielberg and stars Kyle Chandler, Elle Fanning, Noah Emmerich, Ron Eldard, Gabriel Basso, Joel Courtney, Ryan Lee, Zach Mills and Riley Griffiths.

Super 8 hits theatres on June 10, 2011